sewing at machine web content about.jpg

A proven history of product development.

Years of practice, testing, and dedication to improvement through honest feedback, are principles that make Sturdy Bag Designs what they are today.

zach m custom bags.jpg

About Sturdy Bag Designs

Joe started Sturdy Bag Designs while working in a Milwaukee upholstery shop in 2014. The upholstery gig was truly rewarding because of the collaboration opportunities between Joe and his customers.

During a slow week at the shop, Joe started daydreaming about no longer commuting with a heavy backpack that aggravated an old bike messenger injury in his back. Inspired by the fabric, zippers, and materials around him, he assembled his first frame bag.

Being the thoughtful, observant guy that he is, he used that first bag for several weeks and took note of the ways it could be improved upon.

Pretty quickly he started making custom bags for friends and collected their feedback to improve his designs, all while working a full time job.

Today, Joe does Sturdy full time and works in Minneapolis. He continues to draw on his upholstery experiences to create unique bicycle bags, and embraces feedback to continuously improve his designs.

Thank you for supporting Sturdy Bag Designs. We look forward to being a part of your ride!


-Jamie, Joe, and Chip